/* ───────────────────────────────────────────────
   Ralph West — Fractional CMO v3
   Clean white, deep navy, bright orange accent.
   Confident consultant aesthetic. No magazine cosplay.
   ─────────────────────────────────────────────── */

:root {
  --bg: #ffffff;
  --bg-soft: #f7f6f3;
  --bg-tint: #f1efea;
  --bg-dark: #0a0e1a;
  --bg-dark-2: #131826;

  --ink: #0a0e1a;
  --ink-2: #1c2230;
  --body: #4a5266;
  --muted: #6a7385;
  --line: #e6e3dc;
  --line-soft: #ededea;

  --accent: #ef5b25;        /* vivid orange */
  --accent-hover: #d94d1c;
  --accent-soft: #fff1e9;
  --gold: #f59f00;

  --max: 1280px;
  --pad: clamp(20px, 4.5vw, 64px);

  --sans: "Bricolage Grotesque", -apple-system, BlinkMacSystemFont, "Helvetica Neue", Arial, sans-serif;
  --body-sans: "Inter", -apple-system, BlinkMacSystemFont, "Helvetica Neue", Arial, sans-serif;
  --label: "Inter", -apple-system, BlinkMacSystemFont, "Helvetica Neue", Arial, sans-serif;

  --ease: cubic-bezier(.2, .8, .2, 1);
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; overflow-x: hidden; }
body {
  background: var(--bg);
  color: var(--ink);
  font-family: var(--body-sans);
  font-size: 16px;
  line-height: 1.6;
  font-feature-settings: "ss01", "cv05", "cv11";
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}
img { display: block; max-width: 100%; height: auto; }
a { color: inherit; text-decoration: none; }
ol, ul { list-style: none; }
button { font-family: inherit; cursor: pointer; border: 0; background: none; color: inherit; }

::selection { background: var(--accent); color: white; }

.container { max-width: var(--max); margin: 0 auto; padding: 0 var(--pad); }

/* ─────────── TYPOGRAPHY ─────────── */
h1, h2, h3, h4, .hero-h1 {
  font-family: var(--sans);
  color: var(--ink);
  font-weight: 700;
  letter-spacing: -0.025em;
  line-height: 1.02;
  font-variation-settings: "opsz" 96;
}
h2 { font-size: clamp(36px, 4.8vw, 64px); margin-bottom: 16px; }
h3 { font-size: clamp(24px, 2.4vw, 30px); font-weight: 700; margin-bottom: 8px; letter-spacing: -0.02em; }
h4 { font-size: 19px; font-weight: 700; margin-bottom: 8px; letter-spacing: -0.015em; }

p { color: var(--body); }
em { font-style: normal; color: var(--accent); }

/* ─────────── TOP BAR ─────────── */
.topbar {
  position: sticky; top: 0;
  z-index: 100;
  display: grid;
  grid-template-columns: auto 1fr auto;
  align-items: center;
  gap: 32px;
  padding: 16px var(--pad);
  background: rgba(255,255,255,0.92);
  backdrop-filter: blur(14px) saturate(180%);
  border-bottom: 1px solid var(--line);
}
.logo {
  display: flex; align-items: center; gap: 10px;
  font-family: var(--sans);
  font-weight: 700;
  font-size: 18px;
  letter-spacing: -0.02em;
  color: var(--ink);
}
.logo-mark {
  width: 28px; height: 28px;
  background: var(--ink);
  border-radius: 6px;
  position: relative;
  flex-shrink: 0;
}
.logo-mark::after {
  content: "";
  position: absolute;
  inset: 5px;
  background: var(--accent);
  border-radius: 3px;
  transform: rotate(45deg);
}
.topnav {
  display: flex;
  gap: 32px;
  justify-content: center;
}
.topnav a {
  font-family: var(--body-sans);
  font-size: 14.5px;
  font-weight: 500;
  color: var(--ink-2);
  position: relative;
  padding: 4px 0;
  transition: color .2s;
}
.topnav a:hover { color: var(--accent); }
.topnav a::after {
  content: "";
  position: absolute; bottom: 0; left: 0;
  height: 2px; width: 0;
  background: var(--accent);
  transition: width .25s var(--ease);
}
.topnav a:hover::after { width: 100%; }

.topcta {
  display: flex; align-items: center; gap: 18px;
}
.phone {
  font-family: var(--label);
  font-size: 14.5px;
  font-weight: 500;
  color: var(--ink-2);
  letter-spacing: 0;
  font-variant-numeric: tabular-nums;
}
.phone:hover { color: var(--accent); }
.btn-pill {
  background: var(--ink);
  color: white;
  padding: 11px 22px;
  border-radius: 999px;
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 14px;
  letter-spacing: 0.01em;
  transition: all .2s;
}
.btn-pill:hover {
  background: var(--accent);
  transform: translateY(-1px);
  box-shadow: 0 6px 20px rgba(239,91,37,0.35);
}

.hamburger { display: none; flex-direction: column; gap: 4px; padding: 8px; }
.hamburger span { width: 22px; height: 2px; background: var(--ink); }

@media (max-width: 980px) {
  .topbar { grid-template-columns: auto 1fr auto; gap: 16px; }
  .topnav { display: none; }
  .phone { display: none; }
}
@media (max-width: 700px) {
  .topbar { grid-template-columns: auto auto; }
  .topcta { display: none; }
  .hamburger { display: flex; }
  .menu-open .topnav { display: flex; flex-direction: column; align-items: flex-start; position: absolute; top: 100%; left: 0; right: 0; padding: 20px var(--pad); background: white; border-bottom: 1px solid var(--line); gap: 16px; }
  .menu-open .topcta { display: flex; flex-direction: column; align-items: flex-start; position: absolute; top: calc(100% + 230px); left: 0; right: 0; padding: 0 var(--pad) 20px; background: white; gap: 12px; }
}

/* ─────────── BUTTONS ─────────── */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 14px 26px;
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 15px;
  letter-spacing: 0.005em;
  border-radius: 8px;
  border: 2px solid transparent;
  transition: all .25s var(--ease);
  cursor: pointer;
}
.btn-large { padding: 18px 34px; font-size: 16px; }
.btn-primary {
  background: var(--accent);
  color: white;
  border-color: var(--accent);
  box-shadow: 0 4px 16px rgba(239,91,37,0.25);
}
.btn-primary:hover {
  background: var(--accent-hover);
  border-color: var(--accent-hover);
  transform: translateY(-2px);
  box-shadow: 0 10px 28px rgba(239,91,37,0.4);
}
.btn-primary svg { transition: transform .25s; }
.btn-primary:hover svg { transform: translateX(4px); }
.btn-ghost {
  background: transparent;
  color: var(--ink);
  border-color: var(--ink);
}
.btn-ghost:hover {
  background: var(--ink);
  color: white;
}

/* ─────────── HERO ─────────── */
.hero {
  position: relative;
  padding: clamp(56px, 8vw, 120px) var(--pad) clamp(72px, 8vw, 120px);
  background: var(--bg);
  overflow: hidden;
}
.hero::before {
  content: "";
  position: absolute;
  top: 0; right: 0;
  width: 50%; height: 100%;
  background: var(--bg-soft);
  z-index: 0;
}
.hero-grid {
  max-width: var(--max);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: clamp(32px, 5vw, 80px);
  align-items: center;
  position: relative;
  z-index: 1;
}

.hero-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--label);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0;
  color: var(--ink-2);
  padding: 8px 16px;
  background: white;
  border: 1px solid var(--line);
  border-radius: 999px;
  margin-bottom: 32px;
  box-shadow: 0 2px 8px rgba(0,0,0,0.04);
}
.hero-eyebrow .dot {
  width: 8px; height: 8px;
  background: #16a34a;
  border-radius: 50%;
  box-shadow: 0 0 0 4px rgba(22,163,74,0.18);
  animation: blink 2s infinite;
}
@keyframes blink {
  0%, 100% { opacity: 1; }
  50% { opacity: 0.5; }
}

.hero-h1 {
  font-size: clamp(44px, 6.5vw, 92px);
  font-weight: 700;
  line-height: 0.98;
  letter-spacing: -0.04em;
  margin-bottom: 28px;
  color: var(--ink);
  font-variation-settings: "opsz" 96;
}
.hero-h1 span { display: block; }
.hero-h1 em {
  font-style: normal;
  color: var(--accent);
  position: relative;
  display: inline-block;
}
.hero-h1 em::after {
  content: "";
  position: absolute;
  bottom: 6px; left: 0; right: 0;
  height: 8px;
  background: var(--accent);
  opacity: 0.18;
  z-index: -1;
  border-radius: 2px;
}

.hero-sub {
  font-family: var(--body-sans);
  font-size: clamp(16px, 1.4vw, 18.5px);
  color: var(--body);
  max-width: 540px;
  line-height: 1.55;
  margin-bottom: 36px;
}

.hero-cta {
  display: flex;
  gap: 14px;
  margin-bottom: 48px;
  flex-wrap: wrap;
}

.hero-meta {
  display: flex;
  gap: 36px;
  flex-wrap: wrap;
  padding-top: 36px;
  border-top: 1px solid var(--line);
}
.meta-stat {
  display: flex;
  flex-direction: column;
  gap: 6px;
}
.ms-num {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 32px;
  color: var(--ink);
  letter-spacing: -0.03em;
  line-height: 1;
}
.ms-num span {
  font-size: 18px;
  color: var(--accent);
  margin-left: 2px;
  font-weight: 700;
}
.ms-lbl {
  font-size: 12.5px;
  color: var(--muted);
  font-family: var(--body-sans);
  font-weight: 500;
  letter-spacing: 0.01em;
  max-width: 18ch;
  line-height: 1.35;
}

.hero-right { position: relative; }
.portrait-card {
  position: relative;
  background: white;
  border: 1px solid var(--line);
  border-radius: 14px;
  overflow: hidden;
  box-shadow: 0 20px 60px rgba(10,14,26,0.12);
  aspect-ratio: 4/5;
}
.portrait-card img {
  width: 100%; height: 100%;
  object-fit: cover;
  display: block;
}
.portrait-name {
  position: absolute;
  bottom: 18px; left: 18px; right: 18px;
  background: rgba(10,14,26,0.92);
  backdrop-filter: blur(8px);
  color: white;
  padding: 16px 18px;
  border-radius: 8px;
}
.pn-name {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 17px;
  letter-spacing: -0.01em;
  margin-bottom: 2px;
}
.pn-title {
  font-family: var(--label);
  font-size: 12px;
  font-weight: 500;
  color: rgba(255,255,255,0.72);
  letter-spacing: 0;
}
.portrait-badge {
  position: absolute;
  top: 18px; left: 18px;
  display: flex; align-items: center; gap: 8px;
  background: var(--accent);
  color: white;
  padding: 6px 12px;
  border-radius: 999px;
  font-family: var(--body-sans);
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.02em;
  box-shadow: 0 4px 12px rgba(239,91,37,0.4);
}
.portrait-badge .pb-line {
  width: 14px; height: 1.5px;
  background: white;
}

@media (max-width: 880px) {
  .hero::before { display: none; }
  .hero-grid { grid-template-columns: 1fr; gap: 48px; }
  .hero-right { max-width: 460px; margin: 0 auto; }
}

/* ─────────── TRUST STRIP ─────────── */
.trust {
  background: var(--ink);
  color: white;
  padding: 36px 0;
  position: relative;
  z-index: 2;
  overflow: hidden;
}
.trust-inner {
  max-width: var(--max);
  margin: 0 auto;
  padding: 0 var(--pad);
}
.trust-label {
  text-align: center;
  font-family: var(--label);
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: rgba(255,255,255,0.5);
  margin-bottom: 20px;
}
.trust-status {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  margin-left: 14px;
  padding: 4px 12px;
  background: rgba(239,91,37,0.12);
  border: 1px solid rgba(239,91,37,0.35);
  border-radius: 999px;
  color: #ff8b5a;
  font-size: 10.5px;
  letter-spacing: 0.12em;
  font-weight: 700;
}
.trust-status .ts-dot {
  width: 6px; height: 6px;
  background: #ff8b5a;
  border-radius: 50%;
  box-shadow: 0 0 0 3px rgba(255,139,90,0.25);
  animation: blink 2s infinite;
}
@media (max-width: 700px) {
  .trust-status { display: flex; margin: 8px auto 0; width: fit-content; }
}
.open-tag {
  color: var(--accent);
  font-weight: 700;
}
.lang-tag {
  color: var(--ink);
  font-weight: 700;
  border-bottom: 2px solid var(--accent);
  padding-bottom: 1px;
}
.hero-lang {
  font-style: normal;
  color: var(--accent);
  font-weight: 700;
  border-bottom: 2px solid var(--accent);
  padding-bottom: 1px;
}
.trust-marquee {
  overflow: hidden;
  mask-image: linear-gradient(90deg, transparent, black 8%, black 92%, transparent);
  -webkit-mask-image: linear-gradient(90deg, transparent, black 8%, black 92%, transparent);
}
.trust-track {
  display: flex;
  gap: 32px;
  white-space: nowrap;
  width: max-content;
  animation: scroll 50s linear infinite;
}
.trust-track span {
  font-family: var(--sans);
  font-weight: 600;
  font-size: 20px;
  color: white;
  flex-shrink: 0;
  letter-spacing: -0.01em;
}
.trust-track .dot-sep {
  color: var(--accent);
  font-size: 10px;
  align-self: center;
}
@keyframes scroll {
  from { transform: translateX(0); }
  to { transform: translateX(-50%); }
}

/* ─────────── SECTION MARK ─────────── */
.svc-mark, .pitch-mark {
  display: flex;
  align-items: center;
  gap: 12px;
  margin-bottom: 24px;
}
.pm-no {
  font-family: var(--label);
  font-size: 13px;
  font-weight: 700;
  color: var(--accent);
  letter-spacing: 0;
  background: var(--accent-soft);
  padding: 4px 10px;
  border-radius: 4px;
  font-variant-numeric: tabular-nums;
}
.pm-name {
  font-family: var(--label);
  font-size: 11.5px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}
.svc-mark.dark .pm-name { color: rgba(255,255,255,0.6); }
.svc-mark.dark .pm-no { background: rgba(239,91,37,0.15); color: var(--accent); }
.svc-mark.light .pm-name { color: rgba(255,255,255,0.7); }
.svc-mark.light .pm-no { background: rgba(255,255,255,0.12); color: white; }

/* ─────────── PITCH ─────────── */
.pitch {
  padding: clamp(72px, 9vw, 140px) 0;
}
.pitch-grid {
  display: grid;
  grid-template-columns: 1fr 1.6fr;
  gap: 64px;
  align-items: start;
}
.pitch-h {
  font-size: clamp(32px, 4.2vw, 56px);
  font-weight: 700;
  line-height: 1.05;
  letter-spacing: -0.03em;
}
.pitch-body {
  font-family: var(--body-sans);
  font-size: 17.5px;
  color: var(--body);
  line-height: 1.6;
  max-width: 580px;
}
@media (max-width: 900px) { .pitch-grid { grid-template-columns: 1fr; gap: 32px; } }

/* ─────────── SERVICES ─────────── */
.services {
  background: var(--bg-soft);
  padding: clamp(72px, 9vw, 140px) 0;
}
.svc-head {
  max-width: 760px;
  margin-bottom: 56px;
}
.svc-head h2 {
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.05;
  margin-bottom: 16px;
}
.svc-head p {
  font-size: 17px;
  color: var(--body);
  max-width: 56ch;
}

.svc-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 20px;
}
.svc-card {
  position: relative;
  background: white;
  border: 1px solid var(--line);
  border-radius: 14px;
  padding: 36px 32px;
  display: flex; flex-direction: column;
  transition: all .3s var(--ease);
}
.svc-card:hover {
  border-color: var(--accent);
  box-shadow: 0 16px 40px rgba(10,14,26,0.08);
  transform: translateY(-4px);
}
.svc-card.featured {
  background: var(--ink);
  color: white;
  border-color: var(--ink);
  box-shadow: 0 20px 60px rgba(10,14,26,0.3);
  position: relative;
  z-index: 1;
}
.svc-card.featured:hover {
  transform: translateY(-6px);
  box-shadow: 0 30px 80px rgba(10,14,26,0.4);
}
.svc-card.featured h3 { color: white; }
.svc-card.featured .svc-pitch { color: rgba(255,255,255,0.75); }
.svc-card.featured .svc-list li { color: rgba(255,255,255,0.85); border-color: rgba(255,255,255,0.12); }
.svc-card.featured .svc-when { color: var(--accent); }
.svc-card.featured .svc-cta { color: white; }
.svc-card.featured .svc-cta:hover { color: var(--accent); }
.svc-corner {
  position: absolute;
  top: -10px; right: 24px;
  background: var(--accent);
  color: white;
  padding: 5px 12px;
  border-radius: 999px;
  font-family: var(--body-sans);
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 0.04em;
  box-shadow: 0 4px 12px rgba(239,91,37,0.4);
}

.svc-num {
  font-family: var(--label);
  font-size: 13px;
  font-weight: 700;
  color: var(--accent);
  margin-bottom: 14px;
  letter-spacing: 0;
  font-variant-numeric: tabular-nums;
}
.svc-card h3 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 28px;
  margin-bottom: 6px;
  letter-spacing: -0.025em;
}
.svc-when {
  font-family: var(--label);
  font-size: 14px;
  font-weight: 500;
  color: var(--muted);
  margin-bottom: 22px;
  letter-spacing: 0;
  font-variant-numeric: tabular-nums;
}
.svc-card.featured .svc-when {
  color: rgba(255,255,255,0.7);
}
.svc-card.featured .svc-when strong { color: var(--accent); font-weight: 700; }
.svc-pitch {
  font-family: var(--body-sans);
  font-size: 15px;
  color: var(--body);
  margin-bottom: 22px;
  line-height: 1.55;
}
.svc-list {
  flex: 1;
  margin-bottom: 28px;
}
.svc-list li {
  position: relative;
  padding: 10px 0 10px 22px;
  font-family: var(--body-sans);
  font-size: 14px;
  color: var(--ink-2);
  border-top: 1px solid var(--line-soft);
  line-height: 1.5;
}
.svc-list li:first-child { border-top: 0; }
.svc-list li::before {
  content: "→";
  position: absolute; left: 0;
  color: var(--accent);
  font-weight: 700;
}
.svc-cta {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 15px;
  color: var(--accent);
  transition: gap .25s;
}
.svc-cta:hover { gap: 16px; }
.svc-card:not(.featured) .svc-cta:hover { color: var(--accent-hover); }

@media (max-width: 1000px) {
  .svc-grid { grid-template-columns: 1fr; gap: 20px; }
}

/* ─────────── RESULTS ─────────── */
.results {
  padding: clamp(72px, 9vw, 140px) 0;
  background: var(--bg);
}
.results-head {
  max-width: 760px;
  margin-bottom: 56px;
}
.results-head h2 {
  font-size: clamp(36px, 4.6vw, 64px);
  line-height: 1.0;
}

.results-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 1px solid var(--line);
}
.result-block {
  padding: 36px 28px;
  border-right: 1px solid var(--line);
  border-bottom: 1px solid var(--line);
  position: relative;
  transition: background .3s;
}
.result-block:hover { background: var(--bg-soft); }
.result-block:nth-child(3n) { border-right: 0; }
.rb-num {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(48px, 5.5vw, 72px);
  color: var(--ink);
  letter-spacing: -0.04em;
  line-height: 1;
  margin-bottom: 14px;
}
.rb-num span {
  color: var(--accent);
  margin-left: 2px;
}
.rb-num .rs-yr { font-size: 28px; margin-left: 6px; color: var(--accent); }
.rb-lbl {
  font-family: var(--body-sans);
  font-size: 14px;
  color: var(--body);
  max-width: 26ch;
  line-height: 1.45;
}

@media (max-width: 900px) {
  .results-grid { grid-template-columns: repeat(2, 1fr); }
  .result-block:nth-child(3n) { border-right: 1px solid var(--line); }
  .result-block:nth-child(2n) { border-right: 0; }
}
@media (max-width: 540px) {
  .results-grid { grid-template-columns: 1fr; }
  .result-block { border-right: 0 !important; }
}

/* ─────────── WORK ─────────── */
.work {
  background: var(--bg-soft);
  padding: clamp(72px, 9vw, 140px) 0;
}
.work-head {
  max-width: 760px;
  margin-bottom: 48px;
}
.work-head h2 {
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.05;
  margin-bottom: 14px;
}
.work-head p {
  font-size: 16.5px;
  color: var(--body);
  max-width: 56ch;
}

.work-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 18px;
}
.work-item {
  display: flex; flex-direction: column;
  background: white;
  border: 1px solid var(--line);
  border-radius: 12px;
  overflow: hidden;
  transition: all .3s var(--ease);
}
.work-item:hover {
  border-color: var(--accent);
  transform: translateY(-3px);
  box-shadow: 0 16px 40px rgba(10,14,26,0.1);
}
.wi-img {
  aspect-ratio: 4/3;
  overflow: hidden;
  background: var(--bg-tint);
}
.wi-img img {
  width: 100%; height: 100%;
  object-fit: cover;
  transition: transform .5s var(--ease);
}
.work-item:hover .wi-img img { transform: scale(1.05); }
.wi-meta {
  padding: 16px 18px 18px;
  display: flex; flex-direction: column;
  gap: 6px;
}
.wi-tag {
  font-family: var(--label);
  font-size: 11.5px;
  color: var(--accent);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  font-weight: 600;
}
.wi-meta h4 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 16px;
  color: var(--ink);
  letter-spacing: -0.015em;
  line-height: 1.2;
}

.work-foot {
  text-align: center;
  margin-top: 40px;
}

@media (max-width: 1000px) { .work-grid { grid-template-columns: repeat(3, 1fr); } }
@media (max-width: 760px) { .work-grid { grid-template-columns: repeat(2, 1fr); } }

.link-arrow {
  font-family: var(--body-sans);
  font-weight: 600;
  color: var(--accent);
  font-size: 15px;
  position: relative;
  padding-bottom: 4px;
  border-bottom: 2px solid var(--accent);
  transition: gap .25s;
}
.link-arrow:hover { color: var(--accent-hover); border-color: var(--accent-hover); }

/* ─────────── ABOUT ─────────── */
.about {
  padding: clamp(72px, 9vw, 140px) 0;
  background: var(--bg);
}
.about-grid {
  display: grid;
  grid-template-columns: 1fr 1.4fr;
  gap: clamp(40px, 6vw, 80px);
  align-items: start;
}
.about-left { position: relative; }
.about-left img {
  width: 100%;
  aspect-ratio: 4/5;
  object-fit: cover;
  border-radius: 14px;
  box-shadow: 0 20px 60px rgba(10,14,26,0.12);
}
.about-card {
  position: absolute;
  bottom: -16px; right: -16px;
  background: var(--accent);
  color: white;
  padding: 14px 22px;
  border-radius: 10px;
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 13.5px;
  letter-spacing: 0.01em;
  box-shadow: 0 12px 30px rgba(239,91,37,0.35);
  max-width: 280px;
  text-align: right;
}

.about-right h2 {
  font-size: clamp(34px, 4.4vw, 54px);
  line-height: 1.05;
  margin-bottom: 24px;
}
.about-right p {
  font-family: var(--body-sans);
  font-size: 17px;
  color: var(--body);
  line-height: 1.65;
  margin-bottom: 18px;
}

.about-creds {
  margin-top: 36px;
  border-top: 1px solid var(--line);
}
.cred {
  display: grid;
  grid-template-columns: 140px 1fr;
  gap: 24px;
  padding: 16px 0;
  border-bottom: 1px solid var(--line-soft);
  align-items: baseline;
}
.cred:last-child { border-bottom: 0; }
.cred-h {
  font-family: var(--label);
  font-size: 11.5px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 700;
}
.cred-b {
  font-family: var(--body-sans);
  font-size: 15px;
  color: var(--ink-2);
  font-weight: 500;
}

@media (max-width: 900px) {
  .about-grid { grid-template-columns: 1fr; }
  .about-card { right: 0; max-width: none; bottom: 16px; }
}

/* ─────────── PROCESS ─────────── */
.process {
  padding: clamp(72px, 9vw, 140px) 0;
  background: var(--bg-soft);
}
.process-head {
  max-width: 760px;
  margin-bottom: 48px;
}
.process-head h2 {
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.05;
}

.process-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  border-top: 2px solid var(--ink);
}
.proc {
  padding: 32px 28px 36px;
  border-right: 1px solid var(--line);
  background: white;
  transition: background .3s;
}
.proc:hover { background: var(--accent-soft); }
.proc:last-child { border-right: 0; }
.proc-num {
  font-family: var(--label);
  font-size: 13px;
  font-weight: 700;
  color: var(--accent);
  letter-spacing: 0;
  margin-bottom: 18px;
  font-variant-numeric: tabular-nums;
}
.proc h4 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 22px;
  color: var(--ink);
  margin-bottom: 10px;
  letter-spacing: -0.02em;
  line-height: 1.15;
}
.proc p {
  font-family: var(--body-sans);
  font-size: 14.5px;
  color: var(--body);
  line-height: 1.55;
}
@media (max-width: 900px) {
  .process-grid { grid-template-columns: repeat(2, 1fr); }
  .proc:nth-child(2) { border-right: 0; }
  .proc:nth-child(1), .proc:nth-child(2) { border-bottom: 1px solid var(--line); }
}
@media (max-width: 540px) {
  .process-grid { grid-template-columns: 1fr; }
  .proc { border-right: 0 !important; border-bottom: 1px solid var(--line); }
  .proc:last-child { border-bottom: 0; }
}

/* ─────────── VOICES ─────────── */
.voices {
  padding: clamp(72px, 9vw, 140px) 0;
  background: var(--bg);
}
.voices-head {
  max-width: 760px;
  margin-bottom: 56px;
}
.voices-head h2 {
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.05;
}

.voices-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 28px;
}
.voice {
  display: grid;
  grid-template-columns: 80px 1fr;
  grid-template-rows: auto auto;
  gap: 12px 22px;
  padding: 28px;
  background: var(--bg-soft);
  border-radius: 14px;
  border: 1px solid var(--line);
  transition: all .3s var(--ease);
}
.voice:hover { border-color: var(--accent); transform: translateY(-2px); }
.voice img {
  grid-row: span 2;
  width: 80px; height: 100px;
  object-fit: cover;
  border-radius: 8px;
  border: 1px solid var(--line);
}
.voice blockquote {
  font-family: var(--body-sans);
  font-size: 14.5px;
  color: var(--ink-2);
  line-height: 1.6;
  font-weight: 400;
}
.voice figcaption {
  display: flex;
  flex-direction: column;
  gap: 2px;
  padding-top: 14px;
  border-top: 1px solid var(--line);
}
.voice figcaption strong {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 15px;
  color: var(--ink);
  letter-spacing: -0.01em;
}
.voice figcaption span {
  font-family: var(--label);
  font-size: 11.5px;
  color: var(--accent);
  letter-spacing: 0.06em;
  text-transform: uppercase;
  font-weight: 600;
}
@media (max-width: 800px) { .voices-grid { grid-template-columns: 1fr; } }

/* ─────────── FAQ ─────────── */
.faq {
  padding: clamp(72px, 9vw, 140px) 0;
  background: var(--bg-soft);
}
.faq-grid {
  display: grid;
  grid-template-columns: 1fr 1.6fr;
  gap: clamp(40px, 6vw, 80px);
  align-items: start;
}
.faq-head { position: sticky; top: 110px; }
.faq-head h2 {
  font-size: clamp(34px, 4.4vw, 52px);
  line-height: 1.05;
  margin-bottom: 16px;
}
.faq-head .muted { font-size: 14.5px; }
.link-acc { color: var(--accent); border-bottom: 1px solid var(--accent); }

.faq-list { display: flex; flex-direction: column; }
.faq-item {
  background: white;
  border: 1px solid var(--line);
  border-radius: 12px;
  margin-bottom: 12px;
  transition: border-color .25s;
}
.faq-item:hover { border-color: var(--accent); }
.faq-item summary {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 18px;
  color: var(--ink);
  letter-spacing: -0.015em;
  list-style: none;
  padding: 20px 24px;
  cursor: pointer;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 16px;
}
.faq-item summary::-webkit-details-marker { display: none; }
.faq-item summary::after {
  content: "+";
  font-family: var(--sans);
  font-size: 28px;
  font-weight: 400;
  color: var(--accent);
  transition: transform .3s var(--ease);
  line-height: 1;
}
.faq-item[open] summary::after { transform: rotate(45deg); }
.faq-item p {
  font-family: var(--body-sans);
  font-size: 15px;
  color: var(--body);
  line-height: 1.6;
  padding: 0 24px 24px;
  max-width: 64ch;
}

@media (max-width: 900px) {
  .faq-grid { grid-template-columns: 1fr; }
  .faq-head { position: static; }
}

/* ─────────── CONTACT ─────────── */
.contact {
  background: var(--ink);
  color: white;
  padding: clamp(72px, 9vw, 140px) 0;
}
.contact-grid {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: clamp(40px, 6vw, 80px);
  align-items: start;
}
.contact-left h2 {
  font-family: var(--sans);
  font-size: clamp(40px, 5.5vw, 80px);
  font-weight: 700;
  line-height: 1.0;
  letter-spacing: -0.035em;
  color: white;
  margin: 16px 0 20px;
}
.contact-left h2 em {
  color: var(--accent);
  font-style: normal;
}
.contact-left p {
  font-family: var(--body-sans);
  font-size: 17px;
  color: rgba(255,255,255,0.75);
  max-width: 38ch;
  line-height: 1.6;
}

.contact-row {
  display: grid;
  grid-template-columns: 90px 1fr 24px;
  gap: 18px;
  padding: 22px 0;
  border-top: 1px solid rgba(255,255,255,0.15);
  align-items: baseline;
  transition: padding-left .25s var(--ease);
}
.contact-right .contact-row:hover { padding-left: 10px; }
.contact-right .contact-row:hover .cr-val { color: var(--accent); }
.contact-right .contact-row:hover .cr-ar { color: var(--accent); transform: translateX(6px); }
.cr-lbl {
  font-family: var(--label);
  font-size: 11.5px;
  color: rgba(255,255,255,0.55);
  letter-spacing: 0.12em;
  text-transform: uppercase;
  font-weight: 600;
}
.cr-val {
  font-family: var(--body-sans);
  font-weight: 500;
  font-size: 16px;
  color: white;
  transition: color .2s;
}
.cr-ar {
  font-family: var(--body-sans);
  font-size: 16px;
  color: rgba(255,255,255,0.5);
  transition: all .25s;
  text-align: right;
}
.contact-right .btn-large { margin-top: 36px; width: 100%; justify-content: center; }
.contact-foot {
  text-align: center;
  font-size: 13px;
  color: rgba(255,255,255,0.5);
  margin-top: 16px;
  font-family: var(--label);
  font-weight: 500;
  letter-spacing: 0;
}

@media (max-width: 900px) { .contact-grid { grid-template-columns: 1fr; } }

/* ─────────── FOOTER ─────────── */
.footer {
  background: var(--bg-dark);
  color: rgba(255,255,255,0.65);
  padding: 32px 0;
  border-top: 1px solid rgba(255,255,255,0.06);
}
.footer-grid {
  display: grid;
  grid-template-columns: auto 1fr auto;
  gap: 40px;
  align-items: center;
}
.footer-brand {
  display: flex;
  align-items: center;
  gap: 12px;
}
.footer-brand .logo-mark { width: 26px; height: 26px; }
.fb-name {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 16px;
  color: white;
  letter-spacing: -0.01em;
}
.fb-tag {
  font-family: var(--label);
  font-size: 12px;
  font-weight: 500;
  color: rgba(255,255,255,0.55);
  letter-spacing: 0;
}
.footer-links {
  display: flex;
  gap: 28px;
  justify-content: center;
}
.footer-links a {
  font-family: var(--body-sans);
  font-size: 13.5px;
  color: rgba(255,255,255,0.6);
  transition: color .2s;
}
.footer-links a:hover { color: var(--accent); }
.footer-meta {
  display: flex;
  flex-direction: column;
  align-items: flex-end;
  gap: 4px;
  font-size: 12px;
  color: rgba(255,255,255,0.45);
}
.footer-meta a { color: rgba(255,255,255,0.75); font-family: var(--body-sans); font-size: 13px; }
.footer-meta a:hover { color: var(--accent); }
@media (max-width: 800px) {
  .footer-grid { grid-template-columns: 1fr; text-align: center; gap: 20px; }
  .footer-links { justify-content: center; flex-wrap: wrap; }
  .footer-meta { align-items: center; }
}

/* ───────────────────────────────────────────────
   WRITING / BLOG
   ─────────────────────────────────────────────── */

.topnav a.is-active { color: var(--accent); }
.topnav a.is-active::after { width: 100%; }

/* Latest Writing section on homepage */
.writing {
  background: var(--bg);
  padding: clamp(72px, 9vw, 140px) 0;
}
.writing-head {
  max-width: 760px;
  margin-bottom: 56px;
}
.writing-head h2 {
  font-size: clamp(36px, 4.6vw, 60px);
  line-height: 1.0;
  margin-bottom: 18px;
}
.writing-head p {
  font-size: 16.5px;
  color: var(--body);
  max-width: 56ch;
}
.writing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 22px;
}
.writing-foot {
  text-align: center;
  margin-top: 40px;
}
@media (max-width: 1000px) { .writing-grid { grid-template-columns: 1fr; gap: 16px; } }

/* Post card (reused on blog index + homepage preview) */
.post-card {
  display: flex; flex-direction: column;
  background: white;
  border: 1px solid var(--line);
  border-radius: 14px;
  padding: 28px 28px 26px;
  transition: all .3s var(--ease);
  cursor: pointer;
  text-decoration: none;
  color: inherit;
}
.post-card:hover {
  border-color: var(--accent);
  transform: translateY(-3px);
  box-shadow: 0 16px 40px rgba(10,14,26,0.1);
}
.pc-meta {
  display: flex;
  align-items: center;
  gap: 12px;
  margin-bottom: 16px;
}
.pc-tag {
  font-family: var(--label);
  font-size: 11.5px;
  font-weight: 700;
  color: var(--accent);
  letter-spacing: 0.08em;
  text-transform: uppercase;
  background: var(--accent-soft);
  padding: 4px 10px;
  border-radius: 4px;
}
.pc-date {
  font-family: var(--label);
  font-size: 12px;
  color: var(--muted);
  font-weight: 500;
}
.post-card h2,
.post-card h3 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(20px, 1.9vw, 24px);
  line-height: 1.15;
  letter-spacing: -0.02em;
  margin-bottom: 14px;
  color: var(--ink);
}
.post-card p {
  font-family: var(--body-sans);
  font-size: 14.5px;
  color: var(--body);
  line-height: 1.55;
  margin-bottom: 22px;
  flex: 1;
}
.pc-cta {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 14px;
  color: var(--accent);
  transition: gap .25s;
}
.post-card:hover .pc-cta { gap: 14px; }
.pc-cta .ar { transition: transform .25s; }
.post-card:hover .pc-cta .ar { transform: translateX(4px); }

/* Blog index page */
.blog-header {
  padding: clamp(64px, 7vw, 120px) 0 clamp(40px, 5vw, 64px);
  background: var(--bg);
}
.bh-eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-family: var(--label);
  font-size: 13px;
  font-weight: 600;
  color: var(--ink-2);
  padding: 8px 16px;
  background: white;
  border: 1px solid var(--line);
  border-radius: 999px;
  margin-bottom: 28px;
  box-shadow: 0 2px 8px rgba(0,0,0,0.04);
}
.bh-eyebrow .dot {
  width: 8px; height: 8px;
  background: #16a34a;
  border-radius: 50%;
  box-shadow: 0 0 0 4px rgba(22,163,74,0.18);
  animation: blink 2s infinite;
}
.blog-header h1 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(44px, 6.5vw, 84px);
  line-height: 0.98;
  letter-spacing: -0.035em;
  margin-bottom: 22px;
  color: var(--ink);
}
.blog-header h1 em {
  font-style: normal;
  color: var(--accent);
}
.blog-header p {
  font-family: var(--body-sans);
  font-size: 17.5px;
  color: var(--body);
  max-width: 60ch;
  line-height: 1.6;
}

.blog-list {
  padding: 0 0 clamp(80px, 10vw, 140px);
  background: var(--bg-soft);
  padding-top: clamp(48px, 6vw, 80px);
}
.post-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 16px;
  max-width: 920px;
  margin: 0 auto;
}
.post-grid .post-card {
  display: grid;
  grid-template-columns: 1fr auto;
  grid-template-rows: auto auto auto auto;
  gap: 8px 28px;
  padding: 36px 36px 32px;
}
.post-grid .post-card .pc-meta { grid-column: 1 / 3; }
.post-grid .post-card h2 { grid-column: 1; font-size: clamp(24px, 2.6vw, 32px); }
.post-grid .post-card p { grid-column: 1; }
.post-grid .post-card .pc-cta { grid-column: 1; align-self: end; }
.blog-foot {
  text-align: center;
  margin-top: 48px;
  font-family: var(--body-sans);
  font-size: 15px;
  color: var(--muted);
}
.blog-foot a { color: var(--accent); border-bottom: 1px solid var(--accent); padding-bottom: 2px; }
@media (max-width: 640px) {
  .post-grid .post-card { padding: 28px 24px 26px; }
}

/* Single post page */
.post-container {
  max-width: 720px;
  margin: 0 auto;
}
.post-head {
  padding: clamp(48px, 6vw, 96px) 0 clamp(40px, 5vw, 64px);
  background: var(--bg);
  border-bottom: 1px solid var(--line);
}
.post-back {
  display: inline-flex;
  align-items: center;
  font-family: var(--body-sans);
  font-size: 13.5px;
  font-weight: 500;
  color: var(--muted);
  margin-bottom: 36px;
  transition: color .2s;
}
.post-back:hover { color: var(--accent); }
.post-meta {
  display: flex;
  align-items: center;
  gap: 14px;
  margin-bottom: 24px;
}
.post-date {
  font-family: var(--label);
  font-size: 12.5px;
  color: var(--muted);
  font-weight: 500;
}
.post-head h1 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(36px, 5.5vw, 64px);
  line-height: 1.02;
  letter-spacing: -0.03em;
  color: var(--ink);
  margin-bottom: 20px;
}
.post-head h1 em {
  font-style: normal;
  color: var(--accent);
}
.post-deck {
  font-family: var(--body-sans);
  font-size: clamp(17px, 1.5vw, 20px);
  color: var(--body);
  line-height: 1.55;
  max-width: 56ch;
}

.post-body {
  padding: clamp(48px, 6vw, 80px) 0 clamp(48px, 6vw, 80px);
}
.post-body p {
  font-family: "Inter", Georgia, serif;
  font-size: 17.5px;
  color: var(--ink-2);
  line-height: 1.7;
  margin-bottom: 22px;
}
.post-body p > em {
  color: var(--accent);
  font-style: italic;
}
.post-body h2 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(26px, 2.8vw, 34px);
  letter-spacing: -0.02em;
  color: var(--ink);
  margin: 56px 0 18px;
  line-height: 1.15;
}
.post-body h3 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: clamp(20px, 2vw, 24px);
  letter-spacing: -0.015em;
  color: var(--ink);
  margin: 40px 0 12px;
}
.post-body blockquote {
  border-left: 3px solid var(--accent);
  padding: 8px 0 8px 24px;
  margin: 36px 0;
  font-family: var(--sans);
  font-weight: 500;
  font-size: clamp(20px, 2vw, 24px);
  line-height: 1.4;
  letter-spacing: -0.015em;
  color: var(--ink);
}
.post-body .post-list {
  margin: 0 0 26px;
  padding-left: 22px;
}
.post-body .post-list li {
  font-family: "Inter", Georgia, serif;
  font-size: 17px;
  color: var(--ink-2);
  line-height: 1.65;
  margin-bottom: 12px;
  list-style: disc;
}
.post-body .post-list li::marker { color: var(--accent); }
.post-body ul.post-list li::marker { font-size: 1.2em; }
.post-body ol.post-list { list-style: decimal; }
.post-body ol.post-list li { list-style: decimal; }
.post-body strong { color: var(--ink); font-weight: 700; }

.post-compare {
  display: grid;
  gap: 0;
  margin: 32px 0 40px;
  border: 1px solid var(--line);
  border-radius: 12px;
  overflow: hidden;
  background: white;
}
.pcc-row {
  display: grid;
  grid-template-columns: 1.2fr 1fr 1fr;
  border-bottom: 1px solid var(--line-soft);
  font-family: var(--body-sans);
  font-size: 14px;
}
.pcc-row > div {
  padding: 14px 18px;
  color: var(--ink-2);
  border-right: 1px solid var(--line-soft);
}
.pcc-row > div:last-child { border-right: 0; }
.pcc-row.pcc-head {
  background: var(--bg-tint);
  font-weight: 700;
  font-size: 12.5px;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}
.pcc-row.pcc-head > div { color: var(--ink); }
.pcc-row.pcc-head > div:nth-child(3) { color: var(--accent); }
.pcc-row > div:first-child {
  background: var(--bg-soft);
  font-weight: 600;
  color: var(--muted);
  font-size: 13px;
  text-transform: uppercase;
  letter-spacing: 0.04em;
}
.pcc-row > div:nth-child(3) { color: var(--ink); font-weight: 500; }
.pcc-row:last-child { border-bottom: 0; }

.post-cta {
  margin: 56px 0 24px;
  padding: 36px;
  background: var(--bg-soft);
  border: 1px solid var(--line);
  border-radius: 14px;
  text-align: center;
}

.post-footer {
  padding: clamp(48px, 6vw, 80px) 0;
  background: var(--bg-soft);
  border-top: 1px solid var(--line);
}
.post-author {
  display: grid;
  grid-template-columns: 64px 1fr;
  gap: 18px;
  align-items: center;
  padding-bottom: 32px;
  border-bottom: 1px solid var(--line);
  margin-bottom: 32px;
}
.post-author img {
  width: 64px; height: 64px;
  border-radius: 50%;
  object-fit: cover;
  border: 1px solid var(--line);
}
.pa-name {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 16px;
  color: var(--ink);
  margin-bottom: 4px;
  letter-spacing: -0.01em;
}
.pa-bio {
  font-family: var(--body-sans);
  font-size: 13.5px;
  color: var(--body);
  line-height: 1.5;
}
.post-next .pn-eyebrow {
  font-family: var(--label);
  font-size: 11.5px;
  font-weight: 700;
  color: var(--accent);
  letter-spacing: 0.14em;
  text-transform: uppercase;
  margin-bottom: 14px;
}
.post-next a {
  display: block;
  padding: 22px 24px;
  background: white;
  border: 1px solid var(--line);
  border-radius: 12px;
  transition: all .25s var(--ease);
}
.post-next a:hover {
  border-color: var(--accent);
  transform: translateY(-2px);
}
.post-next h3 {
  font-family: var(--sans);
  font-weight: 700;
  font-size: 20px;
  letter-spacing: -0.015em;
  color: var(--ink);
  margin-bottom: 10px;
}
.post-next .pc-cta {
  font-family: var(--body-sans);
  font-weight: 600;
  font-size: 14px;
  color: var(--accent);
}

/* ─────────── REVEAL ─────────── */
.reveal {
  opacity: 0;
  transform: translateY(20px);
  transition: opacity .8s var(--ease), transform .8s var(--ease);
  will-change: transform, opacity;
}
.reveal.in {
  opacity: 1;
  transform: translateY(0);
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    transition-duration: 0.01ms !important;
  }
}